Statistics is powerful stuff. When using cross-sectional and longitudinal analyses to assess well-being in over 5,000 adults over thirty years, researchers initially found that well-being decreases with age: older people are unhappier than younger people. But when the researchers controlled for birth cohort, they found that each individual’s well-being increased with age. Sure, the 70 year olds were less happy than the 50 year olds; but those 70 year olds were happier than they were when they were 50. The study is published in the journal Psychological Science.